Export is selling your goods to the country with the different culture and language. Back then it is hard to find the good buyer for goods to export but it is made easy these days but many people still don’t know how to find buyers for export products. Many companies have their own market strategies to export their goods. The Internet has made things very easy, we can reach out to the world and get connected. And there are some old methods to find international buyers for the export business. In this article, we are going to discuss some online and offline methods to find buyers for export.
Top 9 Methods – How to Find Buyers for Export Products
There are two ways you can find right foreign buyers for the export products digital method and live method. In the digital method, you can connect to the internet world and find what you are looking for and in a live method, you can do the search yourself by meeting people, attending expos and trade fair, using connections or even appointing an agent in the other country.
How to Find Buyers for Export Products using Digital Methods
The Internet made the world feel connected, with the help of internet we can trade online on many platforms. It involves social media marketing, email marketing, use of the SEO and online website on which we register our product and reach out to buyers. I would suggest starting with the platforms like Alibaba or start with freelance portals or social media portals like Freelancer, LinkedIn, Facebook, social media paid adds. And you can always use the help of import and export consultants like Genius Impex. I will explain to you some main features of the platforms.
Also Read: Best Import Export Services in Pakistan
Alibaba:
It is one of the leading platforms where buyer meets supplier but you need to know how to use it. You have to register yourself on the website as buyer or supplier. Alibaba provides a different kind of services, higher your rank is the higher services you get. The most beneficial way is to become the gold member of the platform and longer you stay the higher the rank you get, which makes it easy to get more serious buyers. They give you free advice and support on how to get your ranks high from Alibaba customer support services. As a gold member, you get the privilege to connect with the direct buyers and you can make offers through Alibaba. You register your product and make an offer it is the great place to connect with the buyers.
Freelancer:
You can find sourcing agents through freelancer portal. Sourcing agent can search buyer or suppliers for you and find you the serious buyer for the product you are offering. You can post a project on the portal like “Find me a buyer in the UK” then the people will start to give their offer. You can choose the person you like whom you want to work with and with what requirements. You can only pay them if they do a good job. Sourcing agent investigates for you whether the buyer is serious or not. They can communicate with the local buyers in local language for you. You can make the payments to sourcing agent through the portal in Freelance.com.
LinkedIn:
Registering yourself for the LinkedIn you can find many free groups. You can join the related group for your product. You can find many buyers in the groups related to your product. If you want to get your product recognized and attract the buyers you have to post regularly. As social media connects many people from around the world.
Facebook:
As Facebook includes more entertainment than LinkedIn but still there are many serious groups where you connect. You have to be more active in this type of platform. There are many groups where buyers are looking for the suppliers. Social media is one of the cheapest ways to connect with people in your target market.
Genius Impex:
You can always get help from consultants and import-export service providers. Genius Impex is the most reliable place where buyers meet suppliers for their needs and suppliers meet buyers. They provide import and export consultation and services to its customers. The company provides the comfortable environment for both buyer and supplier. Genius Impex is the web-based international trade platform, it was designed to help companies expanding into international markets, provide training to start an export-import business and help exporters to find serious and reliable buyers and importers to locate potential suppliers of new products.
How to Find Buyers for Export Products using Live Methods
There are many ways through which we can find potential buyers like visiting trade fares and expos, register with export promotion bureau, through connections of friends and family and appoint an agent in other countries.
Trade Fares and Expos:
All expos and trade fares are the very busy marketplaces where interested companies and people are attending. You can make lots of connections there. At the expos, you can introduce your product to the international buyers. You can advertise your product to the world by joining trade fares in your country. For example, if you are garment manufacturer you display your product in expo or trade fare where many local or foreign companies meet you can get the export order for your garment.
Export Promotion Bureau:
You can register your company in export promotion bureau they help you stay up to date on what other countries need. They provide you all the information you need on how can you market your product in other countries. They help you find buyers for your product. They have the different source of connections in the international market. You can get overseas buyers list from the bureau as they have connections with a chamber of commerce of other countries.
Connections of Friends and Family:
Good connections are good for the company. Many people hesitate to ask for help in their business. Friends and family can help generate good business relations between buyer and supplier. If any of your friends or family recommend you to other companies using their connections then you will have an advantage. Because they can build your trust in front of the other company.
Appoint an Agent:
You can appoint an agent in another country where you want to market your product. They help you communicate with the international buyers and make the deals for you. They can help you generate good business in international market. They can find buyers for export for you and helps improve the business.
